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Jaan leads Stories For Impact, a social impact research and consulting company focused on increasing organisational effectiveness in improving human well-being. He enjoys blending analytical and creative thinking, which he has applied in researching for SALTO flagship projects and crafting concise, interview-style stories. In 2019 and 2023, non-formal education programs initiated with Jaan´s participation received the "Deed of the Year" award from the Estonian Ministry of Education and Research and the Education and Youth Board. A renowned public speaker and trainer, Jaan has addressed thousands in Estonia and internationally, including at a TEDx event. He co-founded and led the Estonian Social Enterprise Network from 2012 to 2019.Additionally, Jaan evaluates for the Estonian Responsible Business Forum's Responsible Business Index and teaches in the ESG Manager Development Programme at the Estonian Business School's Executive Education branch.